Why prime cuts of pork rind, not off-cuts?

Most UK pork-snack manufacturers use “off-cuts”, the by-product left over from butchery. That gives you wildly inconsistent piece sizes, chunks of fat, and the occasional bristle.

We start from prime cuts of rind, so every piece in the bag is uniformly sized and properly cleaned. A bit more expensive to source, a lot more enjoyable to eat.