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Awfully Posh Pork Crackling, Pork Scratchings and Pork Puffs packs styled on a rustic wooden kitchen table with bowls of crackling and a glass of beer
Pork rinds, taken seriously

A Cut Above The Rest

Prime cuts. Fresh from Denmark. Fried in pork fat, not seed oil. Two ingredients on the label, nothing else.

As featured in
The Awfully Posh pork story

Pork, done properly.

It starts with the rind. Anyone can call a snack “premium”; we show our working.

Prime Cuts

Not off-cuts. We start with the best part of the rind, so every piece is consistently meaty.

Fresh, Never Frozen

Made in Denmark, the largest pork market in Europe, so the rind reaches the fryer fresh.

Two Ingredients

Read the label: pork and salt. That’s it. Nothing else needed, nothing else added.

The peanuts and popcorn play by the same book.

Est. 2010

A meat-counter rebellion.

Our founder Tom started Awfully Posh after a weekend stint behind the Waitrose meat counter, watching customers buy beautiful Welsh lamb and then, two aisles over, settle for snacks fried in industrial seed oils and wrapped in plastic foil. He thought the country’s pub classics deserved a promotion.

Three years later he walked back into that Waitrose buying office and pitched. We’ve been stocked there ever since, alongside a long list of British hotels and gastropubs.

In their words

What our customers say

Curated from Ocado, Amazon and direct customer emails.

★★★★★
Peanuts · Simply Salted
“When I got these, I fully expected to write them off as basic salted peanuts in a recyclable packet. It's all very well making something sound fancy to try and…”
Simon Haine via Amazon
★★★★★
Pork Scratchings · Simply Salted
“Lovely, delicious product. I cannot understand why some reviews are bad! What it is expected for??? It is a nice, salty and delicious, nothing nasty but just pork fat and…”
Esther via Ocado
★★★★★
Pork Scratchings · Simply Salted
“So thrilled to have these. Been looking for a no oil snack for a while. Well done for stocking this!!”
P J K via Ocado (verified)
★★★★☆
Peanuts · Simply Salted
“These Awfully Posh Peanuts in Simply Salted flavour have gone down very well in our house. You get 18 small packs of 50g in the outer box. The packs are…”
HappyinHushinish via Amazon
★★★★★
Pork Puffs · Simply Salted
“ocado asked me to try these pork puffs. Once opened I couldnt stop snacking on them. They were full of flavour not too hard and slightly salted. A lovely treat.”
jojo19 via Ocado
★★★★★
Pork Scratchings · Simply Salted
“Highly recommended as a GF treat. They are crunchy, salty and have the fatty inside that I want from a pork scratching vs a pork crunch.”
*-* via Ocado (verified)
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For pubs, hotels & clubs

Behind the bar at hundreds of independent venues.

Run a pub, gastropub, café or hotel? We supply hospitality through Nibblers, our family wholesale portal. They carry our full range alongside other independent British brands and bulk bar snacks.

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Order before noon for same-day DPD dispatch.

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